Rave Plus: Customer Relationship Mngmt. Software

Rave Plus: Customer Relationship Mngmt. Software

Rave Plus is the newest member of Entellium’s new Customer Relationship Management product line. Designed for companies with sales teams of one to five representatives, Rave Plus is perfect for companies that are starting to define and automate their sales process. Rave Plus offers a fluid, intuitive user interface which allows for greater customization and personalization in a CRM system than ever before. And Rave Plus lets you work with customer data at any time, even when you are not connected to the Internet. Download today and see for yourself how Rave Plus is a different kind of Customer Relationship Management solution. Designed by and with feedback from salespeople who use CRM every day, as well as owners of small and medium-sized businesses, Rave is changing the definition of what CRM can do for businesses like yours.

Version 2.0 includes Smart Client Architecture, Import Wizard, Microsoft Outlook Sync Wizard, and other newly added features.

The CRM industry received a shock in early October when news of trouble at sales force automation (SFA) vendor Entellium began to surface. (We blogged about some of those early happenings at www.destinationCRMblog.com.)

Founder and Chief Executive Officer Paul (“PJ”) Johnston and head of finance Parrish Jones abruptly resigned, and rumors—soon substantiated—of mass layoffs began to circulate. Johnston and Jones were arrested on charges of wire fraud, having allegedly misrepresented the company’s revenue to secure larger investments from its backers.

How could this have happened? It had been a year of note: The Seattle-based vendor had received several awards and commendations, including one from this publication, and had been garnering the kinds of reviews for its new Rave product that lived up to the brand name. And yet Entellium went from industry darling to fire-sale candidate almost overnight.

Brent Leary, a CRM consultant with particular interest in small businesses, recalls his reaction. “When I first heard about it, my concern at the time was that maybe the economic crisis had shut down their revenue stream,” he says. “Entellium’s been around a while, and their software has been getting rave reviews—no pun intended—so of course I was surprised at what I heard coming out in the news. How is it that nobody had ever completed an audit of Entellium? It reminded me of what happened to the housing market: lenders throwing money at people without checking whether they could pay it back.”